Your product is a tension

Digital product organizations live in tension.

They can't escape it.

It's inherent.

Balance isn't always the situation you prefer.

Sometimes you want a little more tension at one extreme.

Sometimes, at the other.

The tension is between FOCUS and URGENCY.

Due to the nature of digital products You need the former.

Its fractal nature demands that you operate within constraints.

The very environment in which your product is developed, also a result of its fractality, brings you the latter at a pace you can never satisfy: errors in devices you weren't even aware of, issues in workflows that behave differently than you thought, machines that modify their processes when circumstances change...

This tension is the invisible factor always at work in teams.

It's a constant force that shapes decisions and daily operations.