Library · Tag
Ab Testing
An annotated collection of 1 books on ab testing, spanning 2020. Featuring works by Ron Kohavi — each with editorial commentary oriented to digital product practice.
Trustworthy Online Controlled Experiments: A Practical Guide to A/B Testing
Ron Kohavi, Diane Tang & Ya Xu, 2020 · Cambridge University Press
Kohavi ran experimentation at Amazon, Microsoft and LinkedIn; Tang and Xu built Google's and LinkedIn's. Between them they have run tens of thousands of experiments, and the book condenses that experience into a practica…