Library · Tag

Experimentation

An annotated collection of 2 books & papers on experimentation, spanning 2006 to 2020. Featuring works by Graciela Demirdjian, Ron Kohavi — each with editorial commentary oriented to digital product practice.

Historia de los ensayos clínicos aleatorizados

Graciela Demirdjian, 2006 · Asociación Argentina de Pediatría — Programa de Actualización Continua

A Spanish-language history of randomised clinical trials — from James Lind's 1747 experiment on scurvy to the twentieth-century institutionalisation of the RCT as the gold standard for medical evidence. Demirdjian writes…

Trustworthy Online Controlled Experiments: A Practical Guide to A/B Testing

Ron Kohavi, Diane Tang & Ya Xu, 2020 · Cambridge University Press

Kohavi ran experimentation at Amazon, Microsoft and LinkedIn; Tang and Xu built Google's and LinkedIn's. Between them they have run tens of thousands of experiments, and the book condenses that experience into a practica…