Library · Tag
Digital Media
An annotated collection of 1 books on digital media, spanning 2011. Featuring works by Frank Rose — each with editorial commentary oriented to digital product practice.
The Art of Immersion: How the Digital Generation Is Remaking Hollywood, Madison Avenue, and the Way We Tell Stories
Frank Rose, 2011 · W. W. Norton & Company
Rose's book is a survey of how digital technologies are changing narrative — from ARGs and transmedia storytelling to the redefinition of audience from passive recipients to active participants. The specific examples (Th…