Library · Tag
Duolingo
An annotated collection of 1 articles on duolingo, spanning 2022. Featuring works by Jorge Mazal — each with editorial commentary oriented to digital product practice.
How Duolingo Reignited User Growth
Jorge Mazal, 2022 · Lenny's Newsletter
A detailed case study of Duolingo's growth team and how they rebuilt user growth through a sequence of experiments and structural changes — push notifications, the streak mechanic, activation funnels, a new model of expe…