Library · Tag

Rugby

An annotated collection of 1 papers on rugby, spanning 1986. Featuring works by Hirotaka Takeuchi & Ikujiro Nonaka — each with editorial commentary oriented to digital product practice.

The New New Product Development Game

Hirotaka Takeuchi & Ikujiro Nonaka, 1986 · Harvard Business Review, January–February 1986

The HBR article that introduced the "rugby" metaphor for product development — overlapping phases, shared responsibility, the whole team moving down the field together — which Jeff Sutherland and Ken Schwaber would later…