Library · book

Continuous Discovery Habits: Discover Products that Create Customer Value and Business Value

Teresa Torres
2021·Product Talk LLC

Fuente: https://www.producttalk.org/continuous-discovery-habits/

Torres turns the vague practice of "talking to users" into a weekly rhythm: interviews every week, opportunity solution trees, assumptions framed as testable hypotheses, and a discipline for getting from conversations to decisions without romanticising either side. The book is operational in the best sense — it is mostly about habits, cadence and the small rituals that make discovery survive the pressure of delivery. For product direction it is one of the cleanest arguments against the false choice between discovery and delivery; Torres shows how a team runs them in parallel without either starving the other. A useful companion to Blank's customer development in its more ritualised form, and a book to hand every PM on the team.

discoveryuser-researchproduct-developmentinterviews