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Disney

An annotated collection of 1 books on disney, spanning 2001. Featuring works by The Disney Institute & Theodore Kinni — each with editorial commentary oriented to digital product practice.

Be Our Guest: Perfecting the Art of Customer Service

The Disney Institute & Theodore Kinni, 2001 · Disney Editions (revised 2011)

The Disney Institute's book on how Disney designs customer experience — a careful account of an operation that has been obsessed with the details of user experience for longer than most of its readers have been alive. Th…