Amusing Ourselves to Death: Public Discourse in the Age of Show Business
Fuente: https://www.penguinrandomhouse.com/books/297404/amusing-ourselves-to-death-by-neil-postman/ ↗
Postman's thesis: the shift from print to television as the dominant medium did not merely change the content of public discourse but its structure — television rewards entertainment over argument, image over text, feeling over thought. The book was written about television in 1985 and reads now as prophecy about feeds, reels and algorithmic content. For product direction the argument is uncomfortably relevant: most digital products are designed for the attention patterns Postman describes, and understanding those patterns as a structural feature of the medium rather than a user preference changes how you think about what you are building. Read alongside Simon's attention-economy essay and McLuhan for the broader media-theory lineage. Postman is the critic McLuhan chose not to be.